Selling Leads

Once I was a few years into Good Financial Cents, I started a second website called Life Insurance by Jeff. While we initially started this website to build up our own leads, we got to the point where we had so many leads we couldn’t handle them ourselves.

Eventually, I found out that a handful of insurance companies were willing to pay for leads generated through my website. These companies would pay between $35 to $100 per lead, which is insane. This was a big eye-opener for me since I had no idea this was possible.

Also note that it’s not just life insurance companies willing to pay for leads. There are a ton of different avenues and lead generation strategies out there, so make sure to consider all the possibilities.

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